This bundle includes tons of tools to help you get started, including: The Doctor’s Guide to Concierge Medicine and Direct Primary Care: Essential Startup Steps for Doctor’s in Career Transition book, our Complete Guide to Branding Concierge Medicine book, AND, our best-selling book (currently ranked #12 on Amazon), The Marketing MD.
You’ll gain the knowledge and the motivation to:
- Develop a business plan to start your entry into Concierge Medicine, Direct Primary Care and Free Market Healthcare delivery quickly
- Learn the legal hassles and opportunities physicians and patients have related to the ACA
- Take control of your career using The Doctor’s Guide book
- Create realistic expectations and a plan that works for you and your practice
“The Doctor’s Guide to Concierge Medicine and Direct Primary Care”
$189.95 Retail Value
Whether you’re the owner of an existing medical practice or looking for guidance and advice to start your own concierge medicine or cash-based practice, The Doctor’s Guide To Concierge Medicine helps you discover an old-fashioned delivery model of medicine in a modern economy. It will help you follow important steps required for conducting business, set realistic expectations and grow your practice by following in the steps and advice relayed directly to us by physicians across the country over the past decade.
What You’ll Learn In This Book: Physician expertise shared by over two dozen successful industry leading Concierge Medicine doctors and Direct Primary Care physicians; Advice on choosing the right business model; Legal information to help you play by the rule; Guidance on business planning and launch; Hints for effective patient communication and proven strategies to acquire new patients; Marketplace research; latest policy updates and so much more!
“The Marketing MD”
$18.95 Retail Value
The difference between good and great is subtle. But what exactly are all of the great medical offices doing? Where are they doing it? In what order?
The doctor’s office with the biggest wallet is NOT the practice who is going to win this battle. The practice who understands its patients’ and executes a written plan [even those with limited/no budget] to reach them will always win.
We all search for shortcuts. We all secretly hope there is a backdoor strategy to acquire new patients. Maybe there’s an advertisement we haven’t used yet –there’s not. The secret to marketing and acquiring new patients is that there is no secret. It’s simple purchases, a written budget and a discerning marketing plan that involves knowing your audience, where they are, what they want, and how you can create informative pattern-interruptions that make you the obvious healthcare provider for them …for life!
“Branding Concierge Medicine”
$16.95 Retail Value
Concierge medicine has always had somewhat of a “brand/identity” problem in the media, amongst patient’s and in the widely discussed health care debate. But in general, the term concierge medicine is used to describe a modern-day relationship with a doctor in which the patient pays an affordable fee for access and cost effective care with their primary care of family physician.
BRANDING CONCIERGE MEDICINE explores the popularity of concierge medicine across the U.S. and examines recent data and surveys inside these medical practices – showing how exactly they are growing and why. Tetreault also outlines the specific marketing and branding strategies being used, both online and offline and how each concierge medical practice can follow six simple rules to reinforce and communicate their brand in their local community.