National Headlines

Covid-19 Vaccine Is Cementing Retail’s Role in US Healthcare (AdWeek)

Brand perception should benefit overall

Walmart has begun administering the Covid-19 vaccine to healthcare workers, and CVS Health and Walgreens are providing vaccines in long-term care facilities.

Commercial real estate and retail healthcare respondents professed bullishness for the 18 to 35 demographic. While this group doesn’t make regular doctor visits a habit, the hope is that subscription models—which can be quite profitable as younger people generally aren’t major users of healthcare—will align with shifting attitudes in a post-pandemic world. (REJournals)

By Lisa Lacy | AdWeek

4 days ago

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Why Investors are Bullish About Medtail

Retail and healthcare, which were long two distinct entities, continue to merge in 2021 as retailers seek to address Americans’ health needs. Case in point: Walmart has begun administering the Covid-19 vaccine to healthcare workers in New Mexico, while CVS Health and Walgreens are providing vaccines in long-term care facilities in multiple states. They—along with retailers including Target and Albertsons—plan to start vaccinating the general public in the spring or summer, based on both vaccine availability and the CDC’s distribution schedule.

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SOURCE: https://www.adweek.com/commerce/the-covid-19-vaccine-is-cementing-retails-role-in-us-healthcare/

Nestled in retail strips, main shopping centers and proximate to busy commercial offices, this “medtail” trend has only grown more prominent in the months since the onset of the global pandemic. “COVID-19 has acted as an accelerant to the inevitability that preventative wellness is no longer a choice,” said Willie Hoag, principal at Tether Advisors.

By Matt Baker

December 29, 2020

Prior to the disruptions wrought by COVID-19, healthcare real estate was already experiencing a sea change. More and more, providers were offering—and patients were happily using—health services in non-traditional locales.

RELATED STORY Why Investors are Bullish About Medtail

Nestled in retail strips, main shopping centers and proximate to busy commercial offices, this “medtail” trend has only grown more prominent in the months since the onset of the global pandemic. “COVID-19 has acted as an accelerant to the inevitability that preventative wellness is no longer a choice,” said Willie Hoag, principal at Tether Advisors. A new survey of 220 executives who work in private equity, commercial real estate and retail healthcare, as well as consumers brings this trend into sharper focus. The survey was part of a research initiative from July through November 2020 by Tether Advisors, which was founded in 2020 with a focus on national real estate consultation for the pioneers, innovators and category leaders in the medtail field. The primary takeaway from the survey is that nearly 80 percent of private equity, commercial real estate and retail healthcare respondents believe that medtail investment will intensify in the near future as a direct result of COVID-19. And there’s plenty of room for growth as the pandemic has struck a blow to many traditional retail tenants.

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SOURCE: https://rejournals.com/a-post-pandemic-world-will-be-medtails-for-the-taking/

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